9+ years building the engine behind high-growth SaaS, fintech and multi-entity companies. Most engagements start with the numbers and grow into strategy, operations and revenue — because that's where the trust takes them. Finance is the anchor; making the whole business work is the job.
Whether I'm in the CFO seat full-time or brought in for a defined push, the pattern's the same: I connect strategy, operations and the numbers into one working system — and get hands-on when the work demands it.
Embedded leadership across the seat you need filled — finance, operations, or the whole business. I take a place at the table, own the direction and the numbers, and build alongside the team instead of opining from a deck.
For teams whose growth has outpaced their processes. I audit how the business actually runs — strategy, operations, revenue, finance — find what's broken, and rebuild it into infrastructure that scales, with owners and KPIs in place.
For founders and boards moving from early stage to venture-backed growth — or through an acquisition. I get the strategy, governance, numbers and story ready, and run the integration so finance, ops and commercial align from day one.
A builder is measured in what the business does differently. A few results from recent engagements — full context on request.
Co-designed and executed a company-wide growth strategy with the CEO, CFO and Board — connecting financial discipline to commercial levers across sales, marketing and product. Then stood up a Revenue Operations function to keep it compounding.
Took ownership of revenue operations alongside operational finance and implemented the processes that delivered the company's first profitable years — driven by deep ARR, NRR, CAC, LTV and churn analysis that reshaped acquisition spend.
Led a €10M raise from due diligence through negotiation and close — coordinating legal counsel, external advisors, investors and the Board — while building the cash-flow models that shaped how capital was deployed across the group.
Built the internal controls and budgetary frameworks the business was missing, partnering with marketing, sales and product leadership — and restructured forecasting to improve projection accuracy by more than 50%.
Nine years across high-growth SaaS, fintech and multi-entity groups — finance roles that consistently grew into strategy, operations and revenue.
Partnered directly with the C-suite and Board to reshape the finance function of a data-integration SaaS — tripling cash profitability, cutting forecast variance by half via Workday Adaptive Planning, standing up RevOps, and rebuilding board reporting and M&A integration from scratch.
My own advisory practice, helping high-growth companies build the financial and operational infrastructure to scale. Engagements start with a financial problem and expand into commercial strategy, process design and org structure. Clients include Precis Digital, Winningtemp and Banner Boys.
Owned revenue operations alongside operational finance, delivering the company's first cash- and EBITDA-profitable years. Earlier, eliminated €500K+ in annual overspend and improved forecasting accuracy by 50%+ through a full restructure of methodology.
Ran financial operations across 11 legal entities — governance, multi-jurisdictional tax, audit and reporting. Led a €10M financing project end to end and built the cash-flow models that gave the CEO and COO real-time visibility into unit-level profitability.
Managed financial operations for 15+ enterprise clients across the Nordics and EU — generating $200K in additional revenue through client-level P&L analysis, and building loss-prevention tools adopted organisation-wide. Earlier consulting roles built a ground-up understanding of business operations.
Fractional and advisory engagements through AM1 — typically starting with a defined problem and expanding into the strategy and structure around it.
Came in to streamline and structure the entire payrun process — hands-on operational work alongside strategic advisory. Helped design new set-ups, integrate newly acquired companies, and navigate restructurings as the business scaled.
Set up flexible, tailor-made processes built to facilitate complex enterprise customers — translating demanding client requirements into operational frameworks that scaled across engagements.
Advisory board member, supporting leadership on strategy, governance and growth as the business develops.
Supported the company through M&A and the integration into a new organisation — aligning finance, operations and process from the deal through to a working combined business.
Consulting engagements and roles across SaaS, logistics, energy, industrial and professional services — from scale-ups to global enterprises.
High-growth SaaS, fintech and multi-entity companies, across Sweden and international markets. I work best with founders and leadership teams who want an operator who'll set the direction and roll up their sleeves.
Founders, CEOs and boards who need senior leadership without a full-time hire — or alongside one.
Senior depth across the modern operating stack — from strategy and GTM to AI-driven forecasting and the reporting that makes it all accountable.
That goes for both people and businesses. What gets me going is solving tough problems — digging into everything from business processes to financial detail, spotting inefficiencies fast, and actually dealing with them.
I bring energy, analysis, speed, and a clear view of where a company should be heading. I look at the whole picture, question what's not working, and get things moving — always with a focus on business value and, more importantly, the people running the business. The numbers only matter when the people can use them to make better decisions.
I learned early that managing the numbers only gets you so far. The real value is in connecting the financial picture to how the business actually operates. That lesson has shaped everything I've done since — and it's the reason most of my engagements start in finance and quickly grow into commercial strategy, process, and structure.
On the side, I'm building a fintech product of my own — so I know the founder's seat from the inside, not just the boardroom.
Whether you're a recruiter with a role in mind, a founder ready to take things to the next level, or an investor with a portfolio company that needs a steady hand — I'd like to hear from you. Tell me what you're working on and I'll reply within a working day.